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700% – crikey! That’s a lot of pirate cheers!

Spotted this little post on my Facebook feed from Ladybird about the powers of a celeb shout out for sales of a book! A pretty remarkable 700% rise in sales for Pirate Pete’s Potty after Chris Evan’s enthused on his radio show about how it was helping his son get used to potty training.

We were already fans of the book as I’ve mentioned before and we still bring it out from time to time just to reinforce things for Milo. Indeed a great book!

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